People ask us, how do I or my company get better networked TODAY? Well, you could have started two years ago – which you may not have – or you can reach out to us and we’ll get you connected now! No matter what your level of networking is today, the team at Growth Nation will accelerate your being networked with target customers and partners by leveraging our own networks.
Networking and the use of referral marketing can be highly effective in marketing to prospective clients. We almost always recommend that the business owner and key company leaders at minimum put together a strong Linkedin profile with a company profile that sings the message of value for clients.
One frequent issue is that the business owner may be somewhat introverted or just not like the time or process of networking. We can help there, too, and design precisely the right program for your needs and interests.
Social networking through sites like Linkedin provide you a connection to people you know and to people they know. It’s the Kevin Bacon 6 degrees of separation story: why not use it? An example of this is on page 55 of Lon Safko’s book The Social Media Bible. There Lon explains how he needed to contact the CEO of Second Life for an interview in his book, but all traditional means to connect with him failed. Finally he had an epiphany: how about using social networking?
Lon found the CEO’s profile on Linkedin and sent an invitation to him through our President/CEO Doug Bruhnke, who happened to be directly connected to the CEO’s best man. After trying for months with phone and mail, with Linkedin Lon had his answer in 30 minutes! There’s more – please read the full story in The Social Media Bible!
Networking and referral marketing can be excellent ways to leverage who you know in order to spread the good word about your products and services. We are experts in identifying the ideal approach for you and then teaching how to do it most effectively for you, your team and your business.