Selecting and Executing Marketing Priorities

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It's easy to make a list of all the marketing initiatives that you could be doing. It's a LONG list - from the web, to social media, publicity, advertising, referral programs, events, new market entry, new products and services, et al. That's not hard - but selecting which of them to do, designing precisely what to do with each initiative and then executing … [Read more...]

Growing Globally: We’ve Got to Do More

International-Business

Arizona Technology Council "TechConnect", December 2011 Article by Doug Bruhnke, CEO of Growth Nation Years ago I stood on the statehouse lawn with the Governor, who proclaimed cooperation with business and joint initiatives to grow exports. The result was a concerted effort by government and industry to create an export ecosystem that ultimately … [Read more...]

National Export Initiative 2012

Export Ship

In 2010 President Obama announced the National Export Initiative to double exports from the U.S. within 5 years. Exports mean dollars, and dollars mean jobs. It will be up to business owners to get the job done, and we are lucky to have many here in the Western U.S. who are blazing the trail to grow exports and encourage investment. Regional export … [Read more...]

Grow Responsibly and Sustainably

global-responsibility

Is it possible to grow your business and at the same time be sustainable? It might seem to be conflicting because the more you grow, the more resources you usem and therefore one could argue that you become less supportive of sustaining life on our planet. Honestly there was a time I believed that - a product of "Limits to Growth" and other important … [Read more...]

Ten Tips to Grow Exports

grow exports us

Before the large freighter loaded down with goods from your company departs the U.S. dock, there are a few things to consider in your quest to grow exports. Above all else remember that experienced and expert resources are available to assist with your journey. That's critical because even the most experienced exporter runs into a surprise now and then! The … [Read more...]

Professional Growth Services

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I've been resisting writing this blog post for years but an incident with a potential consulting company we were considering bringing into a customer prompted me to at last get this one out. Sometimes people are just not professional.  That's reason #3 we started Growth Nation - we think business owners have a right to work with professional consultants … [Read more...]

Entrepreneurs are Entrepreneurs

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The World Affairs Council of Arizona has been working with the U.S. Department of State and the International Visitor Leadership Program (IVLV) for over 20 years to host international visitors from around the world in Arizona. We have an important group coming in this week. Growth Nation is fortunate to once again participate in the U.S. Department … [Read more...]

Green and Global Growth Sept 26th Week

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Are you looking for green, global or game-changing growth opportunities?  Join fellow global businesspeople across the Western US at events hosted or attended by our team at Growth Nation. For the week of September 26, 2011, we recommend the International State of the State at the Ritz-Carlton in Phoenix, Arizona. The event features Dr. Angel Cabrera … [Read more...]

Building a Sustainable Global Brand

Toyota

Last week I presented at an event on how to use marketing to best leverage a management commitment to sustainability. The event - Making Green by Going Green - brought together a variety of business experts around the principle of business growth while being sustainable. Thanks to The Green Chamber and SCORE for putting on the event - and for all … [Read more...]

Can We Still Count on Professionals?

Young-business-professionals

Today's marketplace is a cacophony of change. I've noticed that prospects, clients and people in general are questioning things more than ever.  That's almost always a good thing!  It leads to discovery and reinvention - and is the heart of innovation. I've also noted that there is a wave of people who are not keeping up with the changes. The world … [Read more...]