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It Takes a Village to Grow Locally, Globally

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The biggest challenges I've found by companies looking to grow is that they 1) fail to create a solid, prioritized plan and even more 2) struggle with execution. Marketing often gets the short straw - because you have to pay taxes, sell and do the day to day things to keep the company company. Marketing seems optional. It's not. In fact it's … [Read more...]

Execute Marketing to Grow

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It's one thing to put together a killer marketing strategy and plan, and entirely a different thing to EXECUTE it. You know what I'm talking about! Execution requires lots of discussions on details about who is doing what, how are things going, and tracking progress - planning, doing, checking, acting - and responding along the way. It's … [Read more...]

Executing Growth: Launch Effectively

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It's hard to believe that 2012 is the 25th anniversary of my grandfather passing away at age 87. Other than my parents he was the one person most responsible for the person I am today. I admired him in so many ways, including his becoming an entrepreneur at age 50, being the oldest person in NY State to get a pilot's license after he sold his … [Read more...]

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